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West Florissant, Mo. Explodes in Protest of Police Shooting, More Than 30 Arrests

West Florissant, Mo. Explodes in Protest of Police Shooting, More Than 30 Arrests

Special to the NNPA from the St. Louis American

The Target parking lot of the Buzz Westfall Shopping Center was filled with dozens and dozens of police vehicles and the area of West Florissant from Jennings to Ferguson was blocked off. Helicopters and tanks –as well as vehicles from a host of area departments – descended on West Florissant as looting and vandalism…

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Suppress Voting, Impeach Obama and Close HBCUs

Suppress Voting, Impeach Obama and Close HBCUs

By Peter Grear

Our campaign has sought to educate our communities to the point that they would organize and mobilize for a massive voter turnout for the November General Election and beyond. 

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Risky Situations Increase Women’s Anxiety, Hurt Their Performance Compared to Men

Risky Situations Increase Women’s Anxiety, Hurt Their Performance Compared to Men

Study author Susan R. Fisk

“On the surface, risky situations may not appear to be particularly disadvantageous to women, but these findings suggest otherwise,” 

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Voter Suppression: An Existential Threat to Democracy

Voter Suppression: An Existential Threat to Democracy

By Peter Grear

To properly understand where we are today, we must look to history, to Black Slavery.  Slavery has existed since the time of ancient civilizations and in its inception was based upon conquerors enslaving the conquered without regards to race.  

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Dorothy Buckhanan Wilson Installed as International President of Alpha Kappa Alpha Sorority, Incorporated

Dorothy Buckhanan Wilson Installed as International President of Alpha Kappa Alpha Sorority, Incorporated

Charlotte, NC (BlackPR.com)

Dorothy Buckhanan Wilson of Milwaukee, Wisconsin, a business executive, was installed as the 2014-2018 International President of Alpha Kappa Alpha Sorority, Incorporated (AKA)

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Nielsen Expands Communications Leadership Team with Key Media Relations Hire

Nielsen Expands Communications Leadership Team with Key Media Relations Hire

New York (BlackPR.com)

New York (BlackPR.com) -- Nielsen today announced that Andrew McCaskill has joined Nielsen as Senior Vice President, Corporate Communications. He will report to Chief Communications Officer Laura Nelson.

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Voter Suppression: It’s Mobilization Time

Voter Suppression: It’s Mobilization Time

Written by Peter Grear

With this article we will start detailing the ingredients of a revisable action plan that needs comments and revisions as we move toward the Tuesday, November 4, 2014 General Election.  

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Voter Suppression: NC Black Republican Advisory Board

Voter Suppression: NC Black Republican Advisory Board

Written by Peter Grear

Educate, Organize and Mobilize: I confess that I’m amazed. The Republican National Committee and the Republican Party of North Carolina announced last week that they have launched theNorth Carolina Black Advisory Board (BRAB) 

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Ladies, It’s Not Just You!  Globally – We’re All Stressed!

Written by Cheryl Pearson-McNeil, NNPA on 08 July 2011.

You are not alone!  Nielsen’s latest comprehensive report Women of Tomorrow: a Study of Women around the World confirms women around the globe are feeling pressure like never before and are stressed! Nielsen is known for its measurement capabilities and for analyzing consumer behavior and trends in media, online, mobile and more around the globe.

We recently conducted this study among nearly 6500 women in 21 countries throughout Africa, Asia Pacific, Europe, Latin America, and North America, representing 60% of the world’s population and 78% of the Gross Domestic Product (GDP).  We included women in both developed markets – like ours – and several emerging markets like India and Nigeria.  Some of the key findings:

90% of women believe their role is evolving for the better from gender equality to workplace opportunities.
Women control 12 trillion dollars in global spending of 18 trillion dollars, but want to share jointly in life responsibilities and decision making.
While women are indeed increasingly empowered, we are increasingly stressed.

Whoop! There it is!  Call your girlfriends and tell them “Girl, it’s official!  Women everywhere around the world report being pressured for time, rarely have the time to unwind; feel stressed and overworked most of the time.  And yes, want just a tad bit of help from the fellas’ time to time.  It is NOT just us!”

How we cope with stress varies between developed and emerging markets.  Our sisters in emerging countries are often faced with maintaining every day basics like food and clothing.  The percentage of their household income spend on food is staggering. In Nigeria, for example, 40 percent of household spending is on food, vs. 7 percent in the U.S.  So if women in emerging countries found themselves with any additional dollars it would go toward savings, clothes and education.  While women in developed countries like ours are more likely to use extra cash for luxuries like vacations, savings and paying off debt.  

In conducting this research, women were divided into three segments – daughters (average age 30), mothers (average age 47) and grandmothers (average age 67).  The high stress factor is universal, but it breaks down generationally.  The “daughter” generation is the most stressed.  This stands to reason as this woman’s family is young and she has not likely achieved her full earning potential.  Among “mothers” the stress is mid-level.  Makes sense because by the average age of 47, income levels are (usually) higher; but finances are still cause for concern.  Lastly, “grandmothers” are the least stressed segment.   Perhaps not surprisingly, grandmothers are also most likely to believe that they have successfully achieved that delicate work-life balance.

Fellas, I think the most notable take away from this study for you is that women would like to share more male/female responsibilities.  We may be doing it all but would love to have a little more help from you.  Umm hmm, did you hear that?  Ladies, they may have missed that point, so if you want to cut this column out and post it up on the ‘fridge for those times when you need a little back up, feel free.  Guys don’t like arguing with you, let alone taking on women from 21 countries and arguing in multiple languages!  (You should highlight the multiple languages part).

Consider this ladies: if based on our global spending power of $12 trillion we were our own country (and lord knows there are times we wish we were don’t we?) we’d be about the size of the United States (based on GDP).  That’s a lot of power.  So, there’s no doubt that you and I and our sisters across the globe are agents of change.  Can you imagine how much more powerful we’d be if we got a little more support on the home front?  So, when’s the last time you actually asked for the help you need?  I’m just sayin’.


Cheryl Pearson-McNeil is senior vice president of public affairs and government relations for Nielsen. For more information and studies go to www.nielsenwire.com

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