|
12 May 2011
Title Sponsors:
New Hanover Regional Medical Center (NHRMC)
The Office of Minority Health
Cardiovascular disease is the number one killer of people worldwide. Unfortunately, it's even worse for the African American community. In a startling 2009 study published in the New England Journal of Medicine, researchers found that African-Americans have a much higher incidence of heart failure than other races, and it develops at younger ages.
Before age 50, African-Americans' heart failure rate is 20 times higher than that of whites, according to the study. African American women in the age range of 25-44 have a 2.5 times greater risk of coronary heart disease and African American men have a 1.5 times greater risk than the Caucasian community.
The new GDN Health Supplement insert will provide our minority-based readership with the latest news and research on the prevention and treatment of heart disease.
The supplement will make vital information available for people who use the Internet, but also to those with limited or no access. Hospitals and healthcare service providers now have an important opportunity to reach an ever expanding minority market that uses their products and services.
You can change lives by helping GDN build stronger, healthier African-American communities.
Our distribution of the health supplement will take several paths to reach a broad-base of readers. It will be inserted into GDN's regular weekly print publication, and it will serve the community as a stand-alone publication to be handed out at churches, community meetings, conventions and other public gatherings. Because of its stand-alone format, it will have an unlimited shelf-life.
Visit GreaterDiversity.com to sign up for FREE digital edition to get weekly news and event updates. •
Features:
• Online and print classifieds - our most
popular online feature.
• The latest news and resources in career,
economics, community development and
social empowerment.
• Our weekly e-blast delivers GDN digital
edition and online updates to 10,000+
online subscribers.
• Exclusive online and print news features,
diversity research and studies.
• Find businesses in our FREE online Net
working Directory with featured businesses each week in GDN print and digital edition.
• Post or search events on our FREE online
Events Calendar, events appear in the print edition.
• C.O.D.D.E. (Coalition of Organizations
Dedicated to Diversity Empowerment), a
powerful movement of organizations
collaborating with GDN to assist individuals
and communities to become successful.
Benefits:
• Your advertisement will reach over 30,000+
readers in the age group of 25 and over, certified minority contractors, entrepreneurs and members of civic organizations.
• Reach all C.O.D.D.E. Members (see list
online, visit http://GreaterDiversity.com/
codde)
• GDN is distributed to libraries, community
colleges, universities, news stands,
churches and local businesses throughout
the Carolinas.
• GDN is the definitive resource for companies
to reach an extensive database of certified
minority contractors and vendors.
Greater Diversity News is a progressive publication that companies use to reach an ethnically diverse
market throughout the Carolinas.
GDN and GD eNews have a 30,000+ readership and is the first choice of many companies that want to reach African American readers, organizations,
Minority Business Enterprises (MBE), Disadvantaged Business Enterprises (DBE) and Historically Underutilized
Businesses (HUB).
