Minority Business News
New York (BlackPR.com) -- Nielsen today announced that Andrew McCaskill has joined Nielsen as Senior Vice President, Corporate Communications. He will report to Chief Communications Officer Laura Nelson. In this role, McCaskill will have global responsibility for Nielsen’s corporate media relations efforts. He will be based in New York City. “Drew brings a breadth and depth of experience that will be invaluable for Nielsen as we advance our communications efforts,” said Nelson. “We’re pleased to welcome him to the team.”
Despite the time commitment and financial investment that come with the territory, more than 25 million people nationwide have opted to start a microbusiness – a company with five or fewer employees. One in every 10 Americans works in a microbusiness, according to the Sam’s Club/Gallup Microbusiness Tracker, a quarterly survey of more than 850 microbusiness owners that provides insights into their economic and emotional concerns. The Sam’s Club survey indicates that women are opening 46 percent of today’s Main Street businesses – from restaurants to daycare centers – far greater than the number of women owned businesses that are over 20 years old.
Unbeweavable! New Program Empowers African American Women and Men Financially In The $10 Billion Hair Weave Industry
When it comes to getting a job or doing business, social media and other forms of electronic communication are a great networking tool, however, there will never be a substitute for communicating face-to-face. In 2013, 68 million business professionals attended business-to-business exhibitions, according to the Center for Exhibition Industry Research (www.CEIR.org). And it’s no wonder that this industry contributes more than $79.3 billion directly to the gross domestic product in attendee and exhibitor spending.
WASHINGTON (NNPA) – Instead of breaking the glass ceiling, Black women have increasingly started making their own. According to the Center for American Progress, an independent, nonpartisan progressive institute, Black women are the fastest-growing group of entrepreneurs in the country. “Today, women of color are the majority owners of close to one-third of all women-owned firms in the nation,” stated the report. “Increased access to business capital – including microenterprises, venture capital- funded firms, and crowd funding – has helped the number of women entrepreneurs grow substantially.” Traditional careers often come with cultural and structural roadblocks that devalue the work of women, especially Black women. Black women made 64 cents and White women made 78 cents for every dollar that White males made. Black women brought home about $600 a week compared to White women who earned a median of $722.
For small businesses, smart marketing is crucial for success. But what does that mean in today’s fast paced, highly wired world? While online and mobile communication has gained importance in recent years, experts say that face-to-face engagement with people who matter to you and your organization remains invaluable. m“In a crowded marketplace, making a positive and lasting impression is crucial,” says Skip Cox, Board Chairman for the International Association of Exhibitions and Events. “There’s no substitution for an in-person meeting.”No matter the size or focus area of your business, exhibitions, trade shows and other forms of face-to-face meetings can be a powerful business tool, helping with sales, networking, education and business research.
- Dr. Ben Carson Offers A Powerful Cure To Get America On The Right Track
- Wilmington SCORE Joins Brunswick Community College to present: 2014 Womanpreneur Empowerment Summit
- NNPA Luncheon Focuses on Black Economics, Growing Income Gap
- Budding Black-Owned Handbag Brand Grows Sales Beyond $350K
- Common Anomaly: Business Basics and Fundamentals for Teens
- New Year’s Resolutions for Small Businesses