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Voter Outreach

Voter Outreach

Concepts, strategies and objectives to move voters to action

Written by Peter Grear Educate, Organize and Mobilize: Each week over the past several months I’ve written about various aspects of voter suppression with the purpose of explaining its concepts,…

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Keatts A Keeper For New-Look Seahawks

Keatts A Keeper For New-Look Seahawks

New Head Men’s Basketball Coach was all smiles

New Head Men’s Basketball Coach was all smiles at Trask Coliseum. WILMINGTON, NC – Boldly proclaiming, “I’m a winner,” and promising “an exciting brand of basketball” newly-christened UNCW head men’s basketball coach Kevin Keatts said Tuesday that a new day in Seahawk basketball has arrived.

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Lied-to Children More Likely to Cheat and Lie

Lied-to Children More Likely to Cheat and Lie

The study tested 186 children ages 3 to 7

The study tested 186 children ages 3 to 7 in a temptation-resistance paradigm. Approximately half of the children were lied to by an experimenter, who said there was “a huge bowl of candy in the next room” but quickly confessed this was just a ruse to get the child to come play a game. 

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Unconscious Mind Can Detect a Liar When Conscious Mind Fails

Unconscious Mind Can Detect a Liar When Conscious Mind Fails

The unconscious mind could catch a liar

“We set out to test whether the unconscious mind could catch a liar – even when the conscious mind failed,” says ten Brinke. Along with Berkeley-Haas Assistant Professor Dana R. Carney, lead author ten Brinke and Dayna Stimson (BS 2013, Psychology), hypothesized that these seemingly paradoxical findings may be accounted for by unconscious mental processes.

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Alliance of North Carolina Black Elected Officials: Educate, Organize, and Mobilize

Alliance of North Carolina Black Elected Officials: Educate, Organize, and Mobilize

North Carolina Alliance of Black Elected Officials

Written by Peter Grear, Esq.  Since August 2013 I've continued to ask myself "what would an effective campaign to defeat voter suppression look like?” Well, on Friday, February 14, 2014, Valentine's Day, I got my answer from Richard Hooker, President of the…

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Download Greater Diversity News Digital PDF Edition for FREE

Download Greater Diversity News Digital PDF Edition for FREE

FREE Full PDF Edition includes stories not featured on the website

The FREE Full PDF Edition includes stories not featured on the website. No paper, no hasel, read on your laptop or mobile devices. 

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Business Lessons I’ve Learned as a Small Business CEO

Written by Marsha Friedman, Special from the New Pittsburgh Courier on 04 October 2013.

I found a fascinating website while trolling around the Internet recently. It’s called Statistic Brain and it has data and rankings on all kinds of topics, from hair loss to consumer spending. The numbers that caught my eye had to do with start-up business failures. Did you know 25 percent of start-ups strike out within the first year? Thirty-six go down in the second, and 44 percent in the third. Nearly three-quarters of businesses that start in one year will be shuttered 10 years later.

 

Why? “Incompetence” is the No. 1 reason, according to Statistic Brain. My fun new website cites specific pitfalls including “living too high for the business,” “lack of planning” and—this one’s a doozy—“non-payment of taxes!”

All those numbers made me want to pat myself on the back. My company is in its 23rd year, which sounds ancient by Statistic Brain’s standards. It hasn’t always been smooth sailing; there was one terrifying year in the wake of 9/11 that we very nearly went belly-up. But I changed course, pulled out of the storm, and emerged much wiser.

Reading the alarming stats on Statistic Brain made me think about what I’ve learned in my two-plus decades of starting and growing a small business. Much of what I know now came from painful experience; something I wouldn’t wish on anyone. So, in the hope of preventing others from learning the hard way, I thought I’d share some of the lessons that have proved most valuable to me.

Be flexible when building your team. You hired Person A to do Job A, but as you get to know him, you find he has talents and skills better suited to another job—possibly even a job you haven’t identified! Be open to switching things up. Your business will benefit from having the right people in the right jobs, and your employees will be happier and more productive when they’re doing what they’re really good at doing. No one I know enjoys work they find too easy—boring!—or too challenging. You’ll have a great, loyal team if you play to individuals’ strengths.

Don’t spend more than you make. It may sound like a no-brainer, but based on Statistic Brain’s numbers, far too many people make that deadly mistake. If your product or service isn’t earning enough to pay the bills, it may be time to re-evaluate what you’re offering. Is there a demand for it? Is it a quality product or service? Do you need to cut expenses—even forego taking a salary—to balance the budget while you build up the business? If you make the mistake of relying on credit or investors to pay for your daily expenses, it’s going to be difficult to evaluate whether or not your business model is working.
If you borrow, invest it in the company. If you’re going to draw a salary from that money, don’t be tempted to take more than you absolutely need to survive. If your lifestyle is a little uncomfortable, you will be far more motivated to do whatever it takes to make your business thrive. •